Create Sales Events
Events are at the heart of a well-adjusted sales team. Events are notes of interaction with customers: meetings, phone calls, email logs, etc. It represents both the historic of sales activities related to that person, but also reminders of the activities planned in the future.
Creating Events in Beagle takes place in the lead history. The reasons is that Beagle wants to combine both marketing activities and sales activities in a single interface, because both kind of activities are closely related. Marketing activities affect sales activities and vice-versa.